Weekly TV Snapshot: Football Leads, But Basketball Jumps Up

Here's a quick snapshot of TV by the numbers for the week of November 14-20, highlighting the most-watched shows and networks using glass-level data from Inscape.

While the NFL and college football retain their first and second place positions week-over-week, both had small decreases in minutes watched: NFL games accounted for 5.68% of watch-time (down from 5.87% previously), and college football slipped to 4.26% from 4.50% the week prior. Meanwhile, the NBA and college basketball jump into the top 10 on the ranking, moving from No. 17 to No. 6, and No. 34 to No. 4, respectively.

A few additional viewership insights for the week:

• Below Deck moves into the ranking at No. 20, thanks to Bravo’s rerun marathons in the week leading up to the season 10 premiere on November 21.
• CBS leads the list of most-watched networks, accounting for 8.77% of watch-time, up from 7.08% previously. NBC also saw a week-over-week gain in viewership, moving into second place with 7.19% of minutes watched (up from 6.81% the week before).
• TNT is the sole week-over-week newcomer to the network ranking, landing at No. 20 with 1.03% of watch-time. NBA games accounted for 16.78% of viewing time on the network.

Check out NextTV's Broadcasting & Cable article to get more details, including Inscape's full show ranking, plus a look at recent TV advertising trends from iSpot.tv.