Weekly TV Snapshot: Another Sports-Studded Week
Sports take four of the top five spots for the most-watched programming during the week of October 31 through November 6, according to Vizio's Inscape. NFL games accounted for 5.56% of minutes watched, down slightly from the previous week's 5.89%. On the other hand, college football saw an increase in watch-time, up to 4.70% from 3.95% previously.
A few additional insights:
- After six games, the Houston Astros defeated the Philadelphia Phillies in the World Series, which accounted for 3.12% of watch-time during the week.
- CBS takes first place on the network ranking, thanks in part to NFL and college football, with 9.04% of minutes watched (up from 7.32% the previous week).
- Fox, benefiting primarily from the World Series, edges out NBC to take second place on the network chart, with 8.01% of watch-time.
Check out NextTV's Broadcasting & Cable article to get more details, including Inscape's latest network ranking, plus a look at recent TV advertising trends from iSpot.