The Daily Show’s Jon Stewart Social Video Surge

Jon Stewart’s return to The Daily Show provided immediate results for the program on social video. Tubular Labs Audience Ratings data from Feb. 2024 revealed that the show’s unique U.S. viewers jumped by 100% month-over-month across Facebook and YouTube (to 12.5 million).

• Standard "views" ballooned by 4x on YouTube alone vs. Jan. 2024, hitting a 12-month high of 80.0 million.
• Additionally, minutes watched ballooned 411% month-over-month (to 304.2 million) across the two platforms.
• Minutes watched per unique U.S. viewer also climbed considerably, up 156% month-over-month.