Audience Ratings - THE MEASURE (Page 2)

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Audience Ratings

A collection of 32 posts

Documentaries Fuel Frontline Social Growth

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Documentaries Fuel Frontline Social Growth

PBS’s Frontline saw social video viewership leap in Feb. 2024, as audiences tuned into full-length documentaries – specifically around “Democracy On Trial” (about Donald Trump) and “Amazon Empire” (about Amazon and Jeff Bezos). * Tubular Labs Audience Ratings data shows U.S. minutes watched across YouTube and Facebook grew by 24%

Oscars Ads Own Sunday Primetime

Oscars Ads Own Sunday Primetime

Numerous trophies were given out during the 96th Academy Awards on Sunday. But the ads during the event also collected some honors, as shown by data from iSpot: * The 2024 Oscars delivered 16.07% of primetime TV ad impressions on Mar. 10, which was three times more than the next

Nightcap Continues Its Rapid Rise On YouTube

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Nightcap Continues Its Rapid Rise On YouTube

Tubular Labs data reveals that the show increased its unique U.S. viewers across YouTube and Facebook by 43% month-over-month, while minutes watched climbed by 52%.

Lina Star Grows Unique Viewers On Social Video Nearly 5x, Year Over Year

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Lina Star Grows Unique Viewers On Social Video Nearly 5x, Year Over Year

ASMRLinaStar is only about 15 million unique viewers away from the No. 1 creator spot (Dylan Anderson), and less than 9 million behind MrBeast.

Media Companies Kick Off 2024 With Big Social Video Views

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Media Companies Kick Off 2024 With Big Social Video Views

The three parent companies were the biggest properties on the two social platforms by U.S. unique viewers in January.

Cartoon Promos Boost Amazon Prime Video’s Social Watchtime, Audience

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Cartoon Promos Boost Amazon Prime Video’s Social Watchtime, Audience

The new show helped fuel a 41% increase in Amazon Prime Video’s U.S. unique viewers across YouTube and Facebook, and a 74% boost in minutes watched.