Politics Dominate U.S. Election Night On YouTube

Top U.S. videos from Nov. 5-6 on YouTube were all election-focused, as data from Tubular Labs showcases. The top 12 U.S. videos by views all revolved around Election Night, as did 16 of the top 20 – led by NBC News' live election results board (16.9 million views).

• New U.S. news & politics videos delivered 431 million views on YouTube from Nov. 5-6 – about 20% of the total views for U.S. videos during the timeframe.
• News & politics was the top creator genre by views per video, with those videos generating about 20K views per upload – 2.5x more than the next genre (family & parenting videos).
• Top creators on the night were all news & politics-related as well; NBC News led the way with 48.2 million views, followed by Fox News (43.4 million) and MSNBC (28.7 million).