MrBeast Minutes Watched Hit New High For 2023

Tubular Labs recently announced its findings from last month of top trends among media companies, brands and creators across YouTube and Facebook. When taking a closer look at YouTuber MrBeast, Tubular found that in August:

• MrBeast videos scored over 1.4 billion U.S. minutes watched across YouTube and Facebook in August – up 55% compared to where he was in July. That’s his highest monthly total of the year so far, and the most he’s had since hitting 1.8 billion in December 2022.
• Six of MrBeast’s August video uploads have topped 100 million views so far, led by I Ate the World’s Most Poisonous Fish, with 189 million.
• Other popular videos included being stranded at sea, and another about a $250K vacation giveaway. All three of those videos are already among his 15 most-watched of this year so far.