Are Disney+ And Hulu A Perfect Streaming Marriage?

The following is a selection from Brandon Katz of Parrot Analytics.

Disney+ and Hulu have complementary content libraries by age, but how does that translate to being the best long-term solution for consumers looking for a streaming bundle (and a price discount with it)? Parrot Analytics’ Content Panorama takes a look at both sides of the arrangement below.

• When looking at U.S. catalogs for Disney+ and Hulu from Q3 2023 to Q2 2024, 76% of Disney+’s library is at least five years old while Hulu’s stands at 63%.
• Crucially, just 12% of Disney+’s library is between one and three years old while 20% of Hulu’s falls into that category. 
• Disney+ is more top-heavy in its primary catalog offerings, with legacy movies plus Marvel/Star Wars originals are largely the biggest draws – and many of its original series cater towards a younger male audience.
• Hulu, as a conduit for popular linear programming and an emphasis on international content, skews older and more female as it differs considerably from the core Disney+ offering. 

[read the rest of Brandon Katz's post on TVREV]