Conservative Media Sees Post-Election Social Video Boost
While conservative-leaning media finds plenty of success on social video as it is, Donald Trump's Election Night victory helped bring an even bigger viewership boost – as new data from Tubular Labs shows this week.
- Fox News had an already strong 80.7 million YouTube views in the week-long stretch concluding with Election Day, yet in the week since, nearly doubled that total at 148 million views.
- Individual creators have also fared well: Megyn Kelly saw views grow by 51.9% week-over-week, Benny Johnson was up 25.8% and Tucker Carlson increased views by 108.3%.
- Those four accounts alone make up nearly 20% of views generated by U.S. accounts' videos about Donald Trump from Nov. 6-12.