CBS Wins for TV Network Watch-Time
With a 10.32% viewership share, CBS sits solidly in first place on Inscape's ranking of most-watched TV networks for Dec. 9-15.
Each week, we highlight the most-watched shows and networks using insights from Inscape, the currency-grade smart TV ACR data provider and data technology division of Vizio. Data is linear, live TV only and includes all episode types (new and reruns). Rankings are by percent share duration (i.e., time spent watching). Here's a look at the top 25 networks by viewership share for December 9-15 — head over to TVREV to see the program ranking and get insights about the top shows by watch-time.
With a 10.32% viewership share, CBS sits solidly in first place on the network ranking. NFL and college football drove much of that watch-time, with other top programming including CBS Mornings, The Price Is Right and 60 Minutes.
- NBC remains in second place, although its viewership share decreased slightly, from 8.84% to 8.27% week-over-week. The NFL, Today and two-night live season finale of The Voice were among the top programs by watch-time.
- The holiday programming bonanza continues on Hallmark and Hallmark Mystery. Hallmark remains at No. 7 week-over-week, but saw its viewership share climb a bit (from 2.64% to 2.81%), while Hallmark Mystery moves up two spots to No. 12 and increased its watch-time from 1.13% to 1.23%.
- Thanks largely to the NBA Cup tournament, TNT jumps from No. 24 previously to No. 19 with 1.03% of minutes watched during the week.
- Paramount Network was the sole week-over-week ranking newcomer, landing at No. 13 with a 1.15% viewership share fueled almost entirely by Yellowstone reruns plus the series finale on Dec. 15.
The Yellowstone series finale made a huge splash on the programming side of things — get the details on TVREV.