CBS Maintains Grip on TV Network Watch-Time

Each week, we highlight the most-watched shows and networks using insights from Inscape, the currency-grade smart TV ACR data provider and data technology division of Vizio. Data is linear, live TV only and includes all episode types (new and reruns). Rankings are by percent share duration (i.e., time spent watching). Here's a look at the top 25 networks by viewership share for February 26 through March 3 — head over to TVREV to see the program ranking and get insights about the top shows by watch-time.

CBS continues its winning streak and increased its viewership share from 7.27% previously to 7.58%. The network has been in first place since mid-January, an impressive streak fueled over the weeks by NFL games, the Grammy Awards and CBS stalwarts including The Price Is Right, CBS Mornings and Let’s Make a Deal. And now, the network is also benefiting from men’s college basketball action. 

Some additional highlights around the week’s top TV networks by watch-time: 

• ABC stays in second place but had a slight decrease in viewership share, down to 6.85% from 6.89% previously. Top programming by watch-time included Good Morning America, NBA games, ABC World News Tonight With David Muir and American Idol.
• Although they retain ranking positions, NBC, Fox News and ESPN all saw slight increases in minutes compared to the previous week. 
• Discovery is the sole week-over-week ranking newcomer, landing at No. 25 with 0.89% of minutes watched. Naked and Afraid, Gold Rush and Expedition Unknown were three of the programs driving viewership. 

For insights around the top TV programs, check out this TVREV article.