Can Nissan's Heisman House Handle The 'Elephant In The Room'?

Nissan's long-running "Heisman House" campaign continues with its recent spot poking fun at Alabama mascot Big Al... who happens to be an elephant.

In the ad, Heisman winners Baker Mayfield and Barry Sanders are talking about the antics of the growing number of former Alabama players in the house, with the conversation finally interrupted by Big Al himself. iSpot data shared by AdAge reveals the ad accounts for 5% of industry impressions over the last 30 days, and 4% of est. national TV ad spend.

To learn more about this Nissan ad and more of the newest ads on TV, check out AdAge's Hot Spots.