TV June's Top Rx Pharma Brands by TV Ad Spend Skyrizi leads the list with $26.6 million in estimated national TV ad spend.
TV Audience Dun-Dun! ‘SVU’ Was TV’s Most-Watched Live, Linear Program Last Week The series leads Inscape's program ranking for the first time in 2023.
TV Mercedes-Benz Leads Recent Ranking of Most-Seen Auto TV Ads The ad ran up 266 million national TV ad impressions rom June 19-25, per iSpot.
Members only REPORTS Special Report: Subway Triples Reach With VIZIO Home Screen Sponsorship Subway's VIZIO Ads campaign reached consumers as soon as they turned on their TV.
MARKETING Donatos Pizza Captures Bigger Slice of Customer Engagement Membership engagement rates increased by 23% with Marigold loyalty rewards program.
TV Audience Baseball Hits Home Run For Live TV Viewership The men’s college world series led in watch-time last week with MLB a close second, per Inscape.
TV Daytime TV Spotlight: Emerging Advertisers These brands had the bigger year-over-year increase in daytime TV ad impressions, according to iSpot.
TV Audience U.S. Open Golf Leads TV Watch-Time for June 12-18 The golf championship accounted for over 4% of all live, linear TV watched last week, per Inscape.
TV Chevrolet Claims Two of Most-Seen Auto Ads Combined, the ads ran up over 400 million national TV ad impressions, per iSpot.
TV Daytime TV Spotlight: Top Programs These shows had the highest share of daytime TV ad impressions, per iSpot.
TV Kia Leads for Automakers TV Ad Spend in May Automakers spent an estimated $156.2 million on national TV ads during the month.
SPORTS Sports, Led By NBA Finals, Dominate Weekly TV Watch-Time Basketball, baseball and tennis were big for June 5-11, per Inscape.
TV Daytime TV Spotlight: Top Networks CBS tops the chart with a 12.40% share of daytime TV ad impressions.
TV Alfa Romeo Charges Up the Most-Seen Auto TV Ads Chart A spot for the hybrid Tonale had the most national TV ad impressions for May 29-June 4, per iSpot.
CREATOR ECONOMY Dollars For Digital Advertising Shift to Social Media Influencers CreatorIQ's recent study reveals that marketers are shifting ad dollars to creator-led marketing initiatives.
Members only REPORTS Special Report: VIZIO Ads Drive Local Awareness with Geo-Targeted CTV Campaign A new case study reveals the momentum-building impact of exposure across multiple CTV video touchpoints.
TV May's Top Rx Pharma Brands by TV Ad Spend With $32.8 million in estimated national TV ad spend, Rinvoq was the biggest spender during the month.
TV Daytime TV: New Reach Opportunities for Advertisers iSpot's new report reveals the data behind daytime TV's growing footprint.
TV Audience ‘The Curious Case of Natalia Grace’ Cracks Top 25 Programs for TV Watch-Time Meanwhile, sports continue to dominate much of last week’s live TV viewership, per Inscape.
SPORTS The NBA Teams Dominating Social Media CreatorIQ data reveals that the Lakers lead in Earned Media Value.
TV Ram Trucks Leads Ranking of Most-Seen Auto TV Ads "For Every Season" received 273.9 million national TV ad impressions from May 22-28, per iSpot data.
SPORTS Take Me Out to the Ball Game: TV By the Numbers NBA again takes first place for weekly watch-time while softball and baseball slide up the ranking
TV Inscape Launches Commercial Feed+ With New Streaming Data The holistic dataset is part of Inscape’s overarching strategy to modernize TV viewing data.
TV Audience College Softball Comes Out of Left Field: TV By the Numbers NCAA regional games captured 0.64% of all live, linear minutes watched on TV from May 15-21, per Inscape.
TV Ram Tops Latest List of Most-Seen Auto TV Ads "Heart" racked up nearly 270 million national TV ad impressions during the week of May 8-14, per iSpot data.
