TV Shark Week Takes Bigger Bite of TV Ad Impressions Primetime household TV ad impressions increased this Shark Week vs. 2022.
TV Chevrolet Leads iSpot's Latest Ranking of Most-Seen Auto TV Ads NBC, Open Championship lead for impression delivery, per iSpot.
TV Audience Women's World Cup, First Group: The Most-Watched Matches and More With insights from Inscape
TV Audience NBC Takes First Place for Most-Watched Networks Last Week The network captured nearly 7% of minutes watched July 17-23.
CREATOR ECONOMY Brands Tap Into USWNT Players for Creator Marketing Social content from Alex Morgan has generated over $2 million in earned media value for brands.
TV Ram Touts Summer Fun in Most-Seen Auto TV Ad The ad received 243.3 million national TV ad impressions, per iSpot
TV Audience Wimbledon’s Grand Slam: TV By the Numbers The championships gained steam week-over-week, capturing 1.79% of all live, linear minutes watched, per Inscape.
TV Subaru Dominates iSpot's Ranking of Most-Seen Auto TV Ads Two Subaru spots racked up 452.6 million TV ad impressions.
TV Dupixent Was TV's Most-Seen Rx or OTC Brand in June The eczema and asthma drug had a 4.57% impressions share of voice.
CREATOR ECONOMY Advanced Influencer Marketing Programs Deliver a 6.2x Greater YoY Increase in Annual Revenue CreatorIQ's new Return-On-Creator-Spend metric measures the impact of influencer marketing.
TV Lexus Leads for Automaker TV Ad Spend in June Automakers spent an estimated $128.7 million on national TV ads during the month.
TV Audience Game, Set, Match: Wimbledon Wins for TV Viewership Per Inscape, the 2023 tournament scored 1.70% of all live, linear minutes watched July 3-9.
TV Ram Trucks Leads iSpot's New Ranking of Most-Seen Auto TV Ads Meanwhile, Subaru owns two of the top five ads.
TV June's Top Rx Pharma Brands by TV Ad Spend Skyrizi leads the list with $26.6 million in estimated national TV ad spend.
TV Audience Dun-Dun! ‘SVU’ Was TV’s Most-Watched Live, Linear Program Last Week The series leads Inscape's program ranking for the first time in 2023.
TV Mercedes-Benz Leads Recent Ranking of Most-Seen Auto TV Ads The ad ran up 266 million national TV ad impressions rom June 19-25, per iSpot.
Members only REPORTS Special Report: Subway Triples Reach With VIZIO Home Screen Sponsorship Subway's VIZIO Ads campaign reached consumers as soon as they turned on their TV.
MARKETING Donatos Pizza Captures Bigger Slice of Customer Engagement Membership engagement rates increased by 23% with Marigold loyalty rewards program.
SPORTS Baseball Hits Home Run For Live TV Viewership The men’s college world series led in watch-time last week with MLB a close second, per Inscape.
TV Daytime TV Spotlight: Emerging Advertisers These brands had the bigger year-over-year increase in daytime TV ad impressions, according to iSpot.
TV Audience U.S. Open Golf Leads TV Watch-Time for June 12-18 The golf championship accounted for over 4% of all live, linear TV watched last week, per Inscape.
TV Chevrolet Claims Two of Most-Seen Auto Ads Combined, the ads ran up over 400 million national TV ad impressions, per iSpot.
TV Daytime TV Spotlight: Top Programs These shows had the highest share of daytime TV ad impressions, per iSpot.
TV Kia Leads for Automakers TV Ad Spend in May Automakers spent an estimated $156.2 million on national TV ads during the month.
TV Audience Sports, Led By NBA Finals, Dominate Weekly TV Watch-Time Basketball, baseball and tennis were big for June 5-11, per Inscape.
