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Politics

After Slow Start, Tim Walz Wins VP Finalist Reader Engagement Race

John Cassillo

• 1 min read
After Slow Start, Tim Walz Wins VP Finalist Reader Engagement Race
Photo by Roman Kraft / Unsplash

While Mark Kelly (U.S. Senator, Arizona) and Josh Shapiro (Governor of Pennsylvania) led early reader engagement around potential vice presidential selections, it was Tim Walz (Governor of Minnesota) who ultimately won the race – both in terms of getting the VP nod and hours from readers.

  • Data from Chartbeat showed that Walz closed the gap late, and readers spent 645K engaged hours with articles about him on Aug. 6.
  • Shapiro had more than double the engaged hours Walz did as recently as July 22, before pulling even again around July 27 and then staying relatively similar until the day of the decision.
  • Compared to top issues during this election cycle, engaged time with Walz content is similar to recent time for content around climate change and economic policy.